This is sometimes called ‘Intrapreneurship’. In recent years, however, a growing number of organisations have drawn on approaches and practices more common to small entrepreneurial start-ups to help them identify new market opportunities and how they could respond to these opportunities. Evidence suggests that innovation in a corporate context can often be difficult. Through data storytelling, students will learn to communicate data more effectively and improve their ability to simplify problems and facilitate decision-making.ĪGSM6143 Strategy (Equivalent to MBAX9143 Strategic Management)įor many established businesses, the ability to identify and effectively respond to new opportunities is increasingly central to their success and, indeed, survival. Finally, students will learn the basics of using Tableau, one of the leading Data Analytics and Visualisation tools in the field. This will help improve students’ data literacy in order to communicate more effectively with data scientists, as well as contribute to the democratisation of data within their business. This requires a basic understanding of statistics and therefore students will study the basics of regression provided by the Harvard Quantitative Methods online course during the first five weeks.
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As the second step, students will learn how to solve problems through predictive models. This course helps students to frame business problems in a quantitative matter and learn how data collection and experimentation can help provide management insights. It is essential that professionals can define problems clearly and systematically, know what techniques can be applied in order to solve these problems, and communicate the results concisely and effectively. Evidence-based decision-making, supported by a data-driven culture, is critical to the success of organisations.
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